Free tool · Prepare a campaign
Am I ready to launch my advertising?
Turn launch prerequisites into an owner-assigned walkthrough with explicit unresolved decisions.
Am I ready to launch my advertising?
Use your own figures for deterministic planning or analysis. Inputs remain in this browser. Models do not verify business outcomes; contribution is not net profit.
How to use this tool
Bring: Campaign objective, offer, audience, destination, measurement notes, budget scope, capacity and responsible owner. Channel and country narrow supported prerequisites.
- Enter actual campaign facts and select a channel only when decided.
- Assign each relevant prerequisite an owner and optional date. Keep unchecked items unverified.
- Use owner confirmation only after the responsible person performs the check; mark not applicable with care.
- Edit, copy or print the draft for review. Resolve missing decisions before launch.
Hypothetical example — fictional inputs, not a forecast
| Inputs | Value |
|---|---|
| Proposed campaign | One month |
| Owner budget | $500 |
| Destination | Listed |
| Tracking | Not yet tested |
| Capacity | Not yet confirmed |
| Results | Value |
|---|---|
| Budget reference | $500, as entered by the owner |
| Unresolved prerequisites | Destination test, tracking test and capacity confirmation |
| What listing a destination does | Does not complete a destination or tracking test |
Use these figures only to understand the method. Replace them with your own consistent inputs.
Read the result in context
Statuses record owner reports. The checklist provides no readiness score or automatically observed account evidence.
Assumptions and limitations
- No advertising account, billing, destination or tracking system is inspected.
- Format-specific items require current source and market support; generic questions remain available.
- Completion does not establish policy approval, launch safety or future results.
Your information
Entries and results stay in this browser session unless you explicitly copy, print or download them. Do not enter personal contact details or confidential client information. Reloading may clear your work. These statements describe the tool code. Other website scripts have their own privacy practices; review the website privacy policy before entering sensitive business information.
Questions before you start
Does checking every box launch the campaign?
No. This is an editable planning artifact. It does not create, publish or change advertising.
Are owner confirmations automatic observations?
No. They are deliberately separate from automatic evidence, which this checklist does not collect.
Does it check my tracking or destination?
No. The checklist records your own status for each item. It does not collect automatic evidence or test a destination or tracking.
Can I assign owners and dates?
Yes. Each checklist item has an owner status, a responsible person and a target date that you choose.