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Expand Your Reach and Grow Your Online Sales With Powerful Digital Marketing Strategies
The greatest benefit to e-commerce can also be your greatest challenge. Having an e-commerce business gives anyone the chance to spread their brand across the globe, should they wish, and to interact with potential customers at any given time. But if you don’t adopt sustainable digital marketing strategies, you won’t reach those people, and you won’t build a greater awareness of your brand.
With 63 percent of shopping trips beginning online and more than 1.8 billion people throughout the world purchasing goods online, gaining and maintaining an online presence is more important than ever before. That’s where Digital Marketing Group comes in.
You want to know how to get more targeted traffic to your e-commerce store or site. We have the strategies that will have you outranking the competition in no time. Our services begin with a level of consultation that is tailored to fit your needs. Check out which of our consultation styles is right for you:
Regardless of which style of consultation you choose, you get a team of skilled marketers, web designers, developers, and SEO-specialists who evaluate your e-commerce store from head to toe. We consider your goals, your current keyword rankings, organic traffic, and any marketing campaigns you have ran in the past.
From there, it’s all about implementing a strategy that is backed by our experience and excellent track record. We’ll provide detailed monthly reporting and ongoing site maintenance to keep your digital storefront open for business.
You might think your products and services on your e-commerce site are enough content to attract traffic, but that’s not always the case. To add value to your site and make you an authority on what you sell, you need expressive and intriguing content. We know a little something about content creation. At Digital Marketing Group, we have a team of creatives who understand e-commerce SEO to write your blogs and experienced marketers to generate a social buzz about your brand. Additionally, every piece of content will be infused with SEO to boost your brand’s visibility.
Trust plays a role in e-commerce. You want your potential buyers to trust in your products or services, so you set out to build rapport with them. We at Digital Marketing Group believe the same thing. Before we help you put your best foot forward on social media, we get to know you and your online business.
What makes you unique is what’s going to help your e-commerce site standout, and we can leverage your brand to help you create a stronger reputation online. Our social media management and digital marketing teams will also assist you with engaging with more customers.
Can a sound e-commerce SEO strategy truly maximize your ROI and help you make more profit? Yes. With our on- and off-page SEO strategies, sales funnels, opt-ins, ads, website design tweaks, and keyword research (including medium-tail and long-tail keywords), we guarantee an increase in rankings that puts you above the competition. You will sell more products faster, and you’ll see more repeat buyers too. We know you want tangible results, and that is why our e-commerce SEO team is going to be 100% focused on your campaign; they will also create various landing pages month to month, edit headlines, and adjust other elements to increase the buyer’s interest in what you offer. Let us sweeten the deal by teaching you or any in-house marketing team you might have about nurturing leads and driving more conversions.
E-commerce SEO is no different from traditional SEO, but it does focus on improving search rankings for your product and service pages, to build organic sales, and to elevate brand awareness. For online stores, a couple of strategies are implemented, including on-page and off-page optimization, link building, keyword research, competitor research, and ad campaigns.
The team at Digital Marketing Group knows more than regular SEO. We have e-commerce specialists on board who know the ins and outs of the most popular e-commerce platforms like BigCommerce, Volusion, Shopify, Wix, SquareSpace, WooCommerce, Weebly, Magento, and others. Digital Marketing Group has worked with hundreds of e-commerce stores, giving us a unique advantage in the market. No two businesses are identical, so we make a SEO solution that is for your e-commerce store and yours only. Even if the platform or store you are using for your products limits customization and SEO, feel free to contact us to see what we can do.
The purpose of any e-commerce store is to have consumers purchase your products. Just like a physical storefront, if you don’t advertise, increase brand awareness, and give off a respectable first impression, people aren’t going to visit the store. What happens if people don’t know you or can’t find you? E-commerce SEO matters for two reasons: it helps increase organic traffic to your site and it helps persuade potential buyers to make a purchase.
Yes, we utilize only white hat approaches to e-commerce SEO. That means our team prioritizes the integrity and reputation of your site over fast results. We work with the terms of service for your e-commerce platform and also within the guidelines set forth by search engines.
We like coffee. We also like breaks and smart conversations. Virtual coffees are a great way to have a meaningful conversation about your project without the commute. Want to get caffeinated with us over a video call sometime? Of course you do…
Five Greentree Centre 525 NJ-73 N Suite 104
Marlton, NJ 08053
Phone: 1-855-969-4736
1735 Market Street
Philadelphia, PA 19103
Phone: 1-855-969-4736